Client: Children’s Discovery Centre
Studio: 52 Pick-up Inc.
Description: The Children’s Discovery Centre was a children’s educational and play space created in Toronto as a pilot project.
The founders of the centre moved into a temporary space just west of the downtown core and required exterior signage, print advertising and web banner ads to generate interest and promote the space’s opening.
Solution: Working with the established branded colours and graphic elements, a number of communication materials were created. Site signage was designed to be simple, graphic and highly visible through the many hydro poles in front of the space.
The print and web advertisements feature bright colours and children at play to express the joy and wonder that visitors experience at the discovery centre.
Print and Web Banner Advertisements